July 11, 2005 | Back

HP's New Ink-Based Printing Platform Great for Home or Office

Filed under category: Peripherals | SOHO

Breakthrough, not bleed through! That's what HP says about its new ink-based printing platform, the result of a five-year, $1.4 billion strategic investment that the company believes will catapult its leadership in the printer market years ahead of its competitors. At a press conference, HP unveiled its first products built on the new scalable printing technology, which is designed specifically to deliver high-performance printing for high-volume users. These include home photo printing devices -- 4 x 6-inch photos in as fast as 14 seconds -- as well as a desktop color business printer, which enables small and medium-size businesses to print up to twice the speed and 30 percent lower cost-per-page than color laser printers.

The printhead components are fabricated as one unit via a photolithographic process, rather than welded together in post-production. This results in the precise alignment of the chamber, nozzles and heating element, which then improves the accuracy of ink drop placement. Additionally, the new printing system ensures that users will never run out of ink mid-page -- eliminating a source of wasted ink and paper. The new platform is scalable, accommodating high-volume consumer users and small to medium-size businesses all the way up to the commercial market.

> Source: HP
> Estimated price: $199 - $399
> Date released/expected: N/A

Posted on July 11, 2005 04:17 PM

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